
Our boy, J. Cole, continues to make MAJOR MOVES. Roc Nation's first MC and the face of our Fresh for Fall campaign hit the stage with Jay-Z last week at Penn State to perform "A Star is Born", featured on Hov's 11th chart-topping album, The Blueprint 3. Clap for em'.
Check out some amateur video taken from a fan at the show- yes, we know the video quality, but the content is historic!

Since our announcement of J. Cole being the official Jimmy Jazz model for our "Fresh for Fall" campaign, the Roc Nation MC has been buzzing heavy! The featured rapper on Jay-Z's The Blueprint 3, will now be joining Hov on tour this Fall.... along with Wale and N.E.R.D!
In addition, Fayetteville, NC's own was interviewed by ABC News and had a crazy performance at the VH1 Hip Hop Honors pre-party. Check out the performance below.
Major props to the St. Johns University graduate! A Star is certainly born!
Cop what J. Cole is rockin':

Jimmy Jazz, your favorite fashion retailer, is very proud to announce that rising hip-hop sensation J. Cole, who is signed to Jay-Z's Roc Nation label, is our featured model for our "Fresh for Fall" campaign! Cole was outfitted in some of the hottest brands for the Fall season.
J. Cole, who recently performed a sold-out show at New York University (NYU), is widely known in the music world for his well-received mixtape, The Warm Up, which received rave reviews from key media outlets such as XXL, Complex, Rap Radar and several others. The Fayetteville, NC native can also be heard on Jay-Z’s 11th chart-topping album, The Blueprint 3 (“A Star Is Born”).
J. Cole- The Warm Up (Trailer)
The campaign will run in all of our Jimmy Jazz stores and here at JimmyJazz.com so be on the look out! For more information on Roc Nation’s J. Cole, please visit www.JColeMusic.com! Also Make sure to hit up our Music Room for some J. Cole tracks. And if you need more J. Cole, support the St. Johns University graduate by downloading his mixtape, The Warm Up, here.
More photos and a interview with J. Cole coming soon!!



